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How To Get More Podcast Sponsors. These are my personal takeaways & reminders from this episode: There are three main ways to find sponsorships for your podcast: Blog sponsors, partnerships, guest post outreach, etc. Don’t be afraid to turn down a sponsor if you don’t think your listeners will respond well to the ads.
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Everything you need to know to add multiple sponsored messages to your episodes, get matched with more sponsors, optimize for higher cpm rates,. By joining a network, more advertisers see your content and are more likely to approach you with sponsorship opportunities that fit your audience well. Use these five tips to land your first deal. This is how much sponsors will pay you per 1,000 downloads of your podcast, views on your video podcast, or impressions on your social media posts. Cpm pricing will typically involve agreements like, “i’ll pay you $20 for every 1,000 downloads per episode where we have an ad spot.” but more often than not, sponsors use it to assess the efficiency of their ads (8,000 downloads for a $500 ad is $6.25. To get ideas on pricing, look up how much the conference sponsorships cost on the event website, add that to hotel and travel costs, and make sure your number comes in well under that total when divided by the number of people in the audience.
Firstly, just as a reminder, in order to get podcast sponsors, you need to make sure that you are producing the best podcast possible.
It should be short, but it should also contain the best parts of your podcast, thus giving potential sponsors a better feel of your podcast. Aside from a slide deck, you can spice up your pitch by adding a short podcast demo as an mp3 attachment or a private link. It doesn’t matter how many downloads you get: The key here is to highlight that it’s exposure to the same type of audience and a potentially comparable number of people at a discount. Let your audience know they can be sponsors. Instead, you negotiate a set rate with the sponsor (for example, $50 per episode).
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These are my personal takeaways & reminders from this episode: You won’t earn more (or less) than $50. This is how much sponsors will pay per 1,000 downloads of your podcast, views of your video, or impressions on your tweet/instagram/facebook post. This is how much sponsors will pay you per 1,000 downloads of your podcast, views on your video podcast, or impressions on your social media posts. How to get podcast sponsors:
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All of them can be equally effective in getting ads on your show. Podcast sponsors have far more opportunities to reach their audience in more meaningful ways such as a representative that appears on the show, access to the podcast social media channels, audience email lists, website promos and more. Don’t be afraid to turn down a sponsor if you don’t think your listeners will respond well to the ads. Five more tips to find the right sponsors. There are 4 ways how to get sponsors for a podcast.
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Create a pitch sponsors will respond to. Podcast networks connect podcasters with sponsors and make it easy for advertisers to connect with the right audience. You won’t earn more (or less) than $50. To get ideas on pricing, look up how much the conference sponsorships cost on the event website, add that to hotel and travel costs, and make sure your number comes in well under that total when divided by the number of people in the audience. If you want to get sponsors for podcast episodes, they’ll need to know how much they’re going to have to pay.





